Cookie statement

Cookie statement

Effective date: This Cookie Statement was updated on May 24, 2018 and is effective as of that date.

I. Introduction

This Cookie Statement applies to the Alpro Website (and any sub-domains) (hereinafter "Alpro Website" or the "Website") operated by Alpro Comm.VA, company number 0420.429.375; Vlamingstraat 28, 8560 Wevelgem (Belgium), (hereinafter “Alpro”, “we” or “us”), which is also the controller of the Personal Data gathered about you and processed in accordance with this Cookie Statement.

Alpro Website uses cookies and similar technologies as described below. Alpro takes its responsibility towards protecting your privacy, when you use the Website and services, very seriously. This Cookie Statement describes how Alpro deals with cookies. Please note that non Alpro websites, which may be linked to the Alpro web sites, are not covered by this statement.

By not turning off cookies in your browser settings and continuing to use this Website, you agree to our use of cookies and similar technologies, and to sharing the data with our affiliates and partners, in line with your current cookie settings and in accordance with this Cookie Statement.

If you do not agree to our use of cookies in this way, you should set your browser settings accordingly. You will always be able to withdraw your consent and change your choice by amending your browser settings in the future. If you disable cookies that we use, this may impact your user experience while on the Alpro Website. 

For information on how your personal information is used, please see our Privacy Statement.

II. What are cookies?

A cookie is a small file of alphanumeric text, downloaded onto a computer or other device (e.g. mobile phone), which enables the website to recognize that equipment and monitor an individual’s browsing activity. Cookies serve a number of useful purposes, such as analyzing the use of a website, storing password information in order to allow an individual to move through a restricted website without having to re-enter log-in details each time, or to add items to an online shopping basket.

III. What purpose do cookies serve?

Subject to your prior and express consent where required by applicable law, we (or our service provider acting on our behalf and under our instructions) may notably use "cookies" or similar tracking technologies that we place on your computer hard drive to enable us to recognize you when you re-visit our website. Cookies help us to improve our website and to deliver a better and more personalized service to you. They enable us to store information about your preferences and personalize your experience; to keep track of your use of any interactive features and services and to monitor internet traffic.

IV. How to manage cookies used on this Website?

Most browsers are initially set up to accept cookies. You may decide to reset your browser to refuse all cookies or to notify you when a cookie is being sent. It is technically not possible to carry your setting with you between your browsers and devices. As such, you will need to make your preferred changes to these settings for each browser you use. You can manage your browser setting on the following sites:

However, if you do decide to refuse all cookies please be aware that some features of this Website and services may be unavailable or may not function properly. If you want to object to the use of cookies or similar technologies, or withdraw your consent to the use of Cookies, please refer to the section “How do I access, modify or delete my personal data” in this Cookie Statement. 

Cookies deployed by Alpro cannot be used to run programs on your computer or to download viruses on the same, and they do not allow Alpro any kind of control on your computer. Alpro does not use cookies to access information stored on your computer, to store therein information (other than mere identification data) neither to monitor your activities. The foregoing applies to your computer and any other kind of device that you use to connect to the website.

V. Which Cookies do we use?

The table below summarises the different types of cookies we use on the Website, together with their respective purposes and duration.

CookieNamePurposePersistent or session
Functional Cookies

Session Cookielaravel_sessionThis cookie provides information about user web session.Session
Cookie bannercookiescriptconcent, testcookiesThis cookie is used to hide the message about cookies / control the appearance of the cookies information / consent banner.Persistent
Country selection cookiecountry, bol-countrycode, bol-language-and-disclaimerThis cookie is used to remember a users's choice in the countr overlaySession
Analytics Cookie

Google analytics_ga, _gid, gaCIlientld3, gaCIUserld3, _gac_UA-69439824-7, _gac_UA-69439824-1, _gcl_awGoogle analytics is a web analytics service provided by Google, Inc. ("Google"). These cookies are used to collect information about how visitors use our Website. We use the information to compile reports and to help us improve our Website. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages visited. More information can be found at
Third Party Cookies

mouseflowmf_4a74adee-c543-4970-9738-8bc83088bb61This site uses Mouseflow web analytics service. The service may record mouse clicks, mouse movements, scrolling activity as well as any text you type in this website, except text in password fields. Mouseflow does not collect personally identifiable information that you do not voluntarily enter in this website. Mouseflow does not track your browsing habits across other web sites.Session
hotjar_hjIncludedInSampleHotjar’s tools allow us to analyse how user interact with our website and to obtain feedback from users. Hotjar collects non-personal information including standard internet log information (referring domain; pages visited; geographic location (country only); preferred language used to display the webpage; date and time when website pages were accessed; and details of your behavioural patterns upon visiting our website pages.Session

VI. How do I access, modify or delete my personal data?

You have the right to request access to the personal data that we hold on you, to request the rectification of any inaccurate data, as well as to object, at any time and free of charge, to the intended processing of your personal data for direct marketing purposes, if any. If you want to exercise your rights of access, rectification, or objection, or for more details and questions relating to data processing activities, please contact us by sending a dated and signed request to us, together with a copy of your valid ID card or any other valid identification document.

VII. How can we make changes to our Cookie Statement?

Except to the extent limited by applicable law, Alpro reserves the rights, in its sole discretion, to change, modify, and/or add all or parts of this Cookie Statement, at any time. Any change to this Cookie Statement will be posted on this page.

VIII. Contact information

If you have any questions or concerns about the protection of your personal data submitted to us, or to exercise your rights of access, rectification and objection, please contact us via our contact page.

They are necessary for the site to work and can not be turned off. They are usually defined only in response to actions you perform that match a service request (setting your privacy preferences, logging in, filling forms, and so on). You can set your browser to block or alert you about these cookies, but after that, some parts of the site will not work.

They allow us to count visits and traffic sources on our site, and measure and improve performance. They show us which pages are the most and the least popular and how visitors are traveling on the site. If you do not allow these cookies, we will not know when you visited our site and will not be able to monitor its performance.

They allow enhanced functionality and site customization. They can be activated by us or by third parties whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not work properly.

They can be set up on our site by our advertising partners, in order to build a profile of your interests and to show you relevant advertisements on other sites. They do not store personal data directly, but are based on the unique identification of your browser and device. If you do not allow these cookies, you will see less targeted ads.