Hap voor hap naar een betere planeet
Het is vijf voor twaalf we willen allemaal verandering. Maar hoe beginnen we hiermee? Zonnepanelen, recycling, upcycling, elektrische auto’s of elektrische fietsen – of gewoon fietsen? Wetenschappers zijn het er over eens: veranderen wat je eet, al is het maar een klein beetje, zorgt al voor een enorme positieve impact. Hoe meer mensen vaker plantaardig eten, hoe beter. Hap voor hap naar een betere planeet.
Why food matters!
Why food matters!
Right now, our little earth is feeling pretty rough. It’s being pushed to its limits – what the scientists call ‘planetary boundaries’. Long story short, the food on our plates can have a big impact on those environmental limits. Like biodiversity loss, water scarcity and climate change just to name a few.
Right now, our little earth is feeling pretty rough. It’s being pushed to its limits – what the scientists call ‘planetary boundaries’. Long story short, the food on our plates can have a big impact on those environmental limits. Like biodiversity loss, water scarcity and climate change just to name a few.
You might be amazed to know...
You might be amazed to know...
just how greedy global food production can be. It pumps out a third of all CO2 emissions, gobbles up half of all the habitable land, glugs 70% of the planet’s fresh water and 78% of the ocean. And of all the precious creatures on the threatened list, 80% of them have lost their natural habitat because of farming. So what you choose to eat most definitely makes a difference.
just how greedy global food production can be. It pumps out a third of all CO2 emissions, gobbles up half of all the habitable land, glugs 70% of the planet’s fresh water and 78% of the ocean. And of all the precious creatures on the threatened list, 80% of them have lost their natural habitat because of farming. So what you choose to eat most definitely makes a difference.
Shouty megaphone time.
Shouty megaphone time.
What do we need to do? Whatever we can. When do we need to do it? Right now! And how?
What do we need to do? Whatever we can. When do we need to do it? Right now! And how?
‘One Planet Thinking’
It’s a way of doing things created by WWF and IUCN (International Union for Conservation of Nature). It helps organisations and companies like us set targets for protecting biodiversity and cutting down land and water use. At Alpro, we don’t just talk the talk. We call it One Planet Action, and we’re busy doing!
Goed eten begint bij goede ingrediënten
Goed eten begint bij goede ingrediënten
Al onze plantaardige producten hebben van nature een lage voetafdruk wat betreft CO2 en waterverbruik. Het maakt dus niet uit wat je favoriete ingrediënt is, je zit sowieso goed. Ook kopen we onze ingrediënten zo duurzaam en lokaal mogelijk in voor minder voedselkilometers. Europese haver, Mediterraanse amandelen, zelfs onze soja wordt praktisch in onze eigen achtertuin verbouwd.
Al onze plantaardige producten hebben van nature een lage voetafdruk wat betreft CO2 en waterverbruik. Het maakt dus niet uit wat je favoriete ingrediënt is, je zit sowieso goed. Ook kopen we onze ingrediënten zo duurzaam en lokaal mogelijk in voor minder voedselkilometers. Europese haver, Mediterraanse amandelen, zelfs onze soja wordt praktisch in onze eigen achtertuin verbouwd.
GOOD FOOD STARTS WITH GOOD INGREDIENTS
GOOD FOOD STARTS WITH GOOD INGREDIENTS
As well as being picky about ingredients, we’re always working hard to make the way we make our foods even more sustainable, too. Between 2010 and 2021, we cut our operations footprints – by 34% for carbon and 29% for water.
As well as being picky about ingredients, we’re always working hard to make the way we make our foods even more sustainable, too. Between 2010 and 2021, we cut our operations footprints – by 34% for carbon and 29% for water.
Sustainably sourced, sustainably produced. It’s a double win!
*Several ingredients have different impacts on carbon and land use. Impact on carbon : 19-26% compared to milk. Impact on land use: between 28-54% compared to milk. This is based on a peer-reviewed comparative life cycle assessment conducted by Quantis in 2022 of Alpro Original drinks (1 l) compared to milk in Europe.
Almond
Soya
Oats
Coconuts
Almonds
Our almonds come exclusively from farms around the Mediterranean. And even though at least 2/3 of the water they need already comes from rain, we’re always looking for more ways for our growers to use as little water as possible. Even right now, our almonds already drink 8 times less water than their thirsty American cousins. Switch to Alpro and in a year you could save as much water as 193 washing machine cycles(*). That’s what we call clean living!
On top of that, we’re also committed to showing our farmers how to turn their orchards into welcoming homes for wildlife by creating ponds and planting ground cover crops and hedges. We can’t wait to see who turns up when they do!
Plus, we’re taking them even further on their regenerative agriculture journey – suggesting better ways to till and feed the soil, managing pesky pests without chemicals or planting other crops between their trees. More food, without using any more land! The seeds are being sown. We’re hoping to inspire all our farmers to grow green, and put the goodness back into the earth.
*Based on a peer-reviewed comparative life cycle assessment conducted by Quantis in 2022 of Alpro Almond Original (1 l) compared to milk in Europe. Ingredients represent 85% of the total water consumption of this product. Mediterranean almonds use more land than U.S. irrigated almonds.
1 household washing machine cycle = 0,040 m³
Almonds
Our almonds come exclusively from farms around the Mediterranean. And even though at least 2/3 of the water they need already comes from rain, we’re always looking for more ways for our growers to use as little water as possible. Even right now, our almonds already drink 8 times less water than their thirsty American cousins. Switch to Alpro and in a year you could save as much water as 193 washing machine cycles(*). That’s what we call clean living!
On top of that, we’re also committed to showing our farmers how to turn their orchards into welcoming homes for wildlife by creating ponds and planting ground cover crops and hedges. We can’t wait to see who turns up when they do!
Plus, we’re taking them even further on their regenerative agriculture journey – suggesting better ways to till and feed the soil, managing pesky pests without chemicals or planting other crops between their trees. More food, without using any more land! The seeds are being sown. We’re hoping to inspire all our farmers to grow green, and put the goodness back into the earth.
*Based on a peer-reviewed comparative life cycle assessment conducted by Quantis in 2022 of Alpro Almond Original (1 l) compared to milk in Europe. Ingredients represent 85% of the total water consumption of this product. Mediterranean almonds use more land than U.S. irrigated almonds.
1 household washing machine cycle = 0,040 m³
Bewust beter
We scheppen niet graag op (bescheiden kuchje), maar als er een bewuste, betere manier is om iets te maken en in te pakken, dan staan we trots voor in de rij! We recyclen water en de warmte die we gebruiken. We hebben recyclebare, gerecyclede of plantaardige verpakkingen die de buitenkant van onze producten net zo goed maken als de binnenkant. We gebruiken geen plastic rietjes of lepels meer… yay!
One Planet Promise. Wat betekent het
We noemden al One Planet Thinking. Voor vandaag, morgen, 2025 en daarna is dit de belofte die wij doen aan jou en de planeet:
1
We produceren gezonde, heerlijke plantaardige voedingsmiddelen
2
We transformeren de manier waarop ingrediënten verbouwd worden
3
We gebruiken uitsluitend planeetvriendelijke ingredienten
4
Geen koolstof, water en afval.
5
Minder en betere verpakkingen
